Boltara Scaling. End-to-End Client Acquisition for Surface Prep and Coating

Client: Eran Eaton
Company: ShowMe Mobile Blasting LLC
Service area: Columbia, MO

A blasting crew, booked.

15+

leads in month one

<60s

lead response, day or night

0

leads chased manually

Eran's schedule fills while the system handles inquiries, qualifies leads, and books appointments straight to his calendar, even at 2 a.m. on a Sunday.

See what this would look like for your business

One pipeline. Four stages.
Cold lead in, paying jobs out.

01 / Capture

Targeted ads built for your service area, not a template.

Meta campaigns dialed to your ticket size, capacity, and target customer. Optimized weekly.

02 / Nurture

Every inquiry, answered fast, even at 2 a.m.

AI handles SMS and call-backs the moment a lead comes in. Conversations sound human, not robotic, and qualify the lead before it hits your calendar.

03 / Convert

Pre-qualified appointments on your calendar.

Confirmations, reminders, reschedule logic. You walk into every estimate already knowing the lead is serious.

04 / Measure

One dashboard. No fluff reports.

Cost per lead, show rate, jobs booked, revenue attributed. All in one place, in real time.

Schedule a call to see this in action

What working with us actually looks like.

Day 0 · Audit

20-minute call. Tactical plan in hand.

We dig into your current lead flow, ad spend, and capacity. You walk away with a tactical plan regardless of whether you sign. No slide deck, no pressure.

Days 1–7 · Build

We build the engine.

Ad accounts, GHL CRM, tracking, and the nurture sequences. You're not in the weeds; you review and approve. Most builds take under a week.

Day 8 · Live

Campaigns go live.

Leads start flowing within the first week. Every inquiry hits the nurture system instantly. No manual handoffs, no missed messages.

Weekly · Optimize

We tune. You watch the dashboard.

Targeting, creatives, copy, follow-up sequences, all adjusted weekly based on what the numbers show. Underperforming spend gets paused fast.

Monthly · Strategy

One call. Where do we scale?

Walk the numbers, plan creative refreshes, decide where to expand. Scale up, dial back, or hold. Your call, informed by real data.

Get your game plan

Boltara is a two-person shop built for surface prep and coating businesses tired of word-of-mouth weeks and missed calls.

Bryce runs operations and the lead systems: campaigns, automation, reporting. Tim handles strategy and client relationships. We work only with surface prep, coating, sandblasting, and adjacent trades crews so the system actually fits your business, not a template.

Are these leads exclusive to me?

Yes. Every lead generated by your campaigns is yours and only yours. We don't run shared lead pools or sell the same inquiry to multiple contractors.

How fast until I see leads?

First leads usually show up within the first week of campaigns going live. Consistent flow takes 2–4 weeks of optimization as we dial in targeting and creative.

What do you actually do versus what I do?

We run the ads, set up the CRM, write the follow-up sequences, qualify leads, and book the appointments. You show up to the call, give the estimate, and close the job. That's it.

Do I need to be tech-savvy?

Not at all. We handle every piece of the tech stack. You'll get a simple dashboard for your leads and appointments. If you can read a text message, you can use it.

What if I'm already busy enough?

Good problem to have. But word-of-mouth weeks are unpredictable, and busy seasons end. The system gives you control. Scale up when you have capacity, dial back when you don't. It's about predictability, not just volume.

Book an appointment.
We'll show you the system.

We look at your service area, your current lead flow, and walk through exactly how we'd build the pipeline.